The client is a global e-commerce retailer operating across multiple countries and serving a diverse customer base. With sales spread across regions, the leadership team needed a unified reporting system that could bring together fragmented data and provide real-time insights into revenue and performance. For confidentiality reasons, the company name has been withheld.

Although the client had access to sales data, it was siloed across different sources, making reporting inconsistent and slow. Leadership struggled to monitor revenue and sales trends dynamically, lacked clarity on country-level performance, and did not have quick visual access to key business metrics. These limitations hindered their ability to identify growth opportunities and slowed down decision-making processes at the executive level.